Machine learning these days is playing major role in marketing when we talk about marketing let us initially first consider 4Ps of the marketing.
Product : What are we going to exactly market the product , What are the reviews of the customer about the product ,
Promotion : Promotion referst to the way by which the product is brought up in the market , and the way the product is positioned in the market
Place: The consumer behaviour varies from place to place , hence place plays an major role in the marketing ,or developing the marketing strategies of the product
People: What is the consumer behavoiur of of the product , how they are responding to the changing trends in the market